
Arie Struik
Founder and CEO – LeadershipBack in 1998 Arie tried to buy the best video camera at the right price for the birth of his first son. So many products, reviews, and prices but no simple overview. The solution became alaTest, the first global reviews and product information aggregator. Together with his friend since birth Willem, this eventually – 2 more sons and 2 daughters later – led to the ValueChecker.
Arie studied business at Nyenrode Business University in the Netherlands and has an international masters degree from EAP – ESCP (Paris, Oxford, Berlin). Prior to alaTest / ValueChecker, he held various senior positions at Lidl, Spray and Nike.